Monday 19 November 2012

REVIEW. 'MAKE ENEMIES & GAIN FANS' BY SNASK.

The journey trough SNASK'iness.

A FRESH and REVOLUTIONARY take on design (and life)  and a good-read these are  the first things that come to mind after reading this amazing book 'Make Enemies and Gain Fans'. I would say that SNASK have crazy (good) attitude and a will of a thousand Greek men fighting against the Gods for their place on earth. I'm a graphic design student and so it is that we 'read' a lot of design books, but trough two years of 'studying' graphic design I have never discovered anything like this book. I'm glad that that one Autumn day in a small town called Leeds my tutor John Watters and course mate Mike Williams had that discussion about this book and got me into this SNASK'iness. While reading this book I started annoying (in a good way) everyone in the studio about challenging yourself, taking risks, doing what you enjoy and 'pink lies'. One day I even came in wearing PINK just to bring a little bit happiness/positiveness into the studio (so it happens that there were two other girls wearing pink sweaters that day, happy accidents). For all the student that are still looking for a place under the sun I would suggest reading this book. If the 'typical' story line is NOT your cup of tea you might find some inspiration, positiveness and encouragement in this journey of Snask. You also get a peak into the 'behind the scenes' which answers  the BIG question 'So HOW did THEY make it?'. When you put the book down after reading the last chapter you'll find yourself craving for more SNASK (yum). It's like a good romance story about Romeo and Juliet, just Snask and Design without the sad ending.

{ME} just wrote a review on the book 'Make Enemies and Gain Fans' by Snask, hopefully it's going to appear  here: http://www.bokus.com/bok/9789063692971/make-enemies-gain-fans/#customer-reviews

AND IT'S ON!



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